Digital strategy and AI for restorative reproductive medicine.

Websites, AI tools, and search visibility. The kind of technical foundation that makes your work findable, credible, and low-maintenance.

About

Brian Whittaker

I have been building websites and marketing for NFP, FABM, and NaPro practitioners since 2015. What started as helping individual doctors and teachers with their online presence became a full focus on digital infrastructure for restorative reproductive medicine -- platforms, research tools, and educational content for the physicians and health professionals working in this space.

I know what a Creighton chart means. I know why excision matters. I know the difference between suppressive and restorative care. I live in this world. My wife is Dr. Naomi Whittaker, MD, OBGYN, MIGS, NFPMC, FCI (@napro_fertility_surgeon), and the work I have built around her practice and the broader RRM movement is the foundation everything else stands on.

When I build a site or write content for a practice like yours, I do not need a crash course in your field. That is the difference between hiring a generalist agency and working with someone who already speaks your language.

Services

What I do

Website design and development

Fast, accessible sites built on modern architecture. Designed for the way people actually search now, including AI.

SEO and AI search visibility

Technical SEO, structured data, and content strategy so your site surfaces in Google, ChatGPT, Perplexity, and AI Overviews.

Content with clinical depth

Condition pages, FAQ systems, and educational content grounded in peer-reviewed research. Written to your clinical standards, cited properly.

AI-powered tools and automation

Chat-based CMS, intake automation, research databases, and custom AI integrations built on your existing workflows.

Training AI to cite your field

Right now, ChatGPT and Google AI default to IVF and ART data when answering fertility questions. I am actively working to change that by structuring RRM and NaPro research so AI systems can find, understand, and cite it.

Selected work

Projects I have built

RRM Academy

rrmacademy.org

Education platform for restorative reproductive medicine. Continuing education courses, community features, and clinical content. Used by physicians and health professionals in 40+ countries.

RRM Research Library

rrmlibrary.org

3,200+ peer-reviewed articles supporting restorative approaches. AI-classified, PubMed-integrated, with structured metadata across every record.

Provider Directory

rrmpro.com

Scored, validated directory of NaPro-trained physicians, FertilityCare practitioners, and allied health professionals. Structured data on every profile for search engine and AI visibility.

RRM Foundation

rrm.foundation

501(c)(3) nonprofit advancing restorative reproductive medicine education. I built the operational and digital infrastructure from the ground up.

Endo Self-Survey

rrmacademy.org/endo-self-survey

Clinical self-assessment tool that helps women evaluate their endometriosis suspicion level. Three-tier scoring system developed with a practicing surgeon.

Save the Uterus Club

Membership community

Recurring membership supporting the RRM Foundation mission. Tiered access, community features, and direct engagement with clinical educators.

NaPro eBook

naproebook.com

One of my earliest projects. A digital guide to NaProTechnology that has been circulating in the NFP and NaPro community for years.

FemTech MVP

femtechmvp.com

Independent, evidence-based review platform for fertility and cycle tracking apps. Co-created with clinicians and real users.

The Unexplained Infertility Game

Coming soon

Interactive educational experience that walks patients through the diagnostic journey most clinics skip. Gamified, evidence-based, built to inform.

By Its Fruit

byitsfruit.org

The predecessor to RRM Academy. Research library, educational content, and practitioner resources for the restorative medicine community. Earlier generation of the same mission.

SpiceRabbit

2015

My first marketing company. Built websites, branding, and digital strategy for FertilityCare centers and RRM practitioners. Where all of this started.

AI-Managed Website Builder

In development

A platform like Squarespace, but built and edited by AI. You stay in control. You tell it what to change in plain language, and the AI writes, structures, and publishes it. Built specifically for medical practices and health professionals.

Let's talk about your project.

If you run a medical practice, health education organization, or nonprofit and your online presence does not reflect the quality of your work, I would like to hear about it.

brian@whittaker.ai